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More and more women are turning to natural cosmetics these days, but I often find myself asking the question: how do I know if a natural cosmetic is really natural? After all, almost every product in the shop today has the word 'natural' on it. So how can we not be fooled and choose something that really takes care of our skin, our health and our environment?
What is the difference between normal and natural cosmetics?
The first thing to know is that natural cosmetics are made with ingredients derived from nature. These include plant extracts, natural oils, butters, vitamins and various active ingredients that gently care for the skin without causing adverse reactions or lasting damage. In contrast, conventional cosmetics are full of synthetic ingredients that often have a momentary effect, but can eventually unbalance or irritate the skin.
In short, natural cosmetics heal the skin, while conventional cosmetics often only mask the problem.
Ingredients you should avoid:
I would like to share a few ingredients that I advise you to avoid when choosing cosmetic products if you are looking for a natural solution:
- SLS (Sodium Lauryl Sulfate) - a common foaming ingredient in cleansers, which is drying, irritating and can unbalance the skin.
- Parabens - synthetic preservatives, which often cause allergic reactions, redness and can have a negative effect on hormonal balance.
- Synthetic fragrances - These scents can be one of the main causes of skin irritation, so it's always better to choose cosmetics with natural fragrances or that are completely unscented.
How to identify these substances?
Keep an eye on the list of ingredients - the shorter and clearer the better. Avoid cosmetics that are full of obscure, complex chemical compounds, especially if your skin is prone to sensitivity.
How do EDÉN Rituals products stand out for their naturalness?
EDÉN cosmetics are created with great love and care, so we focus on the quality of our ingredients. You won't find any artificial fragrances, parabens or aggressive cleansers in our products that could upset the balance of your skin.
For example, my favourite Edén Moisturising Facial Serum is formulated with carefully selected natural ingredients: hyaluronic acid, snow mushroom polysaccharides and ceramides. These ingredients restore the skin's moisture balance, give it elasticity, radiance and, above all, do so gently and without irritation.
As well as our Edén Lactic Acid Serum - is a product that naturally softens and renews the skin without causing unnecessary stress or irritation. This serum uses lactic acid, which is naturally derived, so your skin gets all the benefits without losing its natural protective barrier.
When choosing each ingredient for EDÉN products, I always have one simple question in mind: 'Would I use this product myself every day?' Only when the answer is a resounding "yes" does the product become part of our cosmetic family.
That's why I believe you can feel safe and at ease when using EDÉN products - your skin gets only the best that nature gives us.
With love,
Indre, founder of EDÉN.
